SEO Playbook

Voice Search SEO

Optimize for voice assistants and spoken search queries across Siri, Alexa, and Google Assistant.

AI Search Visibility

Voice Query Patterns

Voice searches are conversational, question-based, and often local in nature. Target natural language phrases starting with who, what, where, when, and how.

Featured Snippet Targeting

Voice assistants primarily read featured snippets as answers. Structure content with concise 40-60 word answer paragraphs directly below questions.

Local Voice Optimization

A large percentage of voice searches have local intent like finding nearby businesses. Optimize your Google Business Profile and include natural location references.

Speakable Content

Implement speakable schema to identify content sections suitable for text-to-speech. Write these sections in a natural speaking cadence.

Key Takeaways

1

Voice queries are longer and more conversational than typed searches.

2

Featured snippets are the primary source for voice assistant answers.

3

Local intent dominates voice search so GBP optimization is essential.

4

Speakable schema helps voice assistants identify readable content sections.

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